Strongest Brands Germany 2025
EUROPEAN
REAl ESTATE 500
the new industry benchmark
freischalten
Alle Apps
Germany
2025
ANALYSTS & APPRAISERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
BULWIENGESA
BRAND VALUE:
90.09
2
PWC
BRAND VALUE:
82.47
3
KPMG REAL ESTATE
BRAND VALUE:
79.14
4
EY
BRAND VALUE:
78.22
5
EMPIRICA
BRAND VALUE:
75.42
6
KENSTONE REAL ESTATE VALUERS
BRAND VALUE:
72.58
7
BLACKLAKE
BRAND VALUE:
71.21
8
DELOITTE
BRAND VALUE:
71.20
9
ENA EXPERTS
BRAND VALUE:
70.98
10
WÜEST PARTNER
BRAND VALUE:
70.55
ARCHITECTS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
AS+P ALBERT SPEER + PARTNER
BRAND VALUE:
74.34
2
HENN
BRAND VALUE:
69.76
3
EIKE BECKER_ARCHITEKTEN
BRAND VALUE:
67.51
4
KADAWITTFELDARCHITEKTUR
BRAND VALUE:
65.46
5
RKW ARCHITEKTUR +
BRAND VALUE:
65.09
6
KSP ENGEL
BRAND VALUE:
63.90
7
SAUERBRUCH HUTTON
BRAND VALUE:
62.82
8
HPP
BRAND VALUE:
62.73
9
ATP ARCHITEKTEN INGENIEURE
BRAND VALUE:
62.46
10
ORTNER & ORTNER BAUKUNST
BRAND VALUE:
61.94
ASSET MANAGERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
QUANTUM
BRAND VALUE:
85.02
2
HIH REAL ESTATE
BRAND VALUE:
81.29
3
SWISS LIFE ASSET MANAGERS
BRAND VALUE:
76.24
4
BEOS
BRAND VALUE:
75.17
5
PATRIZIA
BRAND VALUE:
73.29
6
GRR GROUP
BRAND VALUE:
71.31
7
EMPIRA
BRAND VALUE:
63.97
8
MOMENI GROUP
BRAND VALUE:
62.13
9
SONAR REAL ESTATE
BRAND VALUE:
61.65
10
BRANICKS GROUP
BRAND VALUE:
61.55
BANKS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
BERLIN HYP
BRAND VALUE:
91.05
2
DZHYP
BRAND VALUE:
90.14
3
BAYERN LB
BRAND VALUE:
80.91
4
LBBW
BRAND VALUE:
74.84
5
PBB DEUTSCHE PFANDBRIEFBANK
BRAND VALUE:
68.45
6
BERLINER SPARKASSE
BRAND VALUE:
65.39
7
HELABA
BRAND VALUE:
63.17
8
DEUTSCHE HYPO - NORD/LB
BRAND VALUE:
63.08
9
HAMBURG COMMERCIAL BANK
BRAND VALUE:
57.00
10
UNICREDIT HYPOVEREINSBANK
BRAND VALUE:
56.53
BROKERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
LÜBKEKELBER
BRAND VALUE:
88.40
2
ANGERMANN
BRAND VALUE:
87.07
3
AENGEVELT
BRAND VALUE:
83.04
4
ENGEL & VÖLKERS COMMERCIAL
BRAND VALUE:
82.36
5
LOGIVEST
BRAND VALUE:
78.01
6
REALOGIS
BRAND VALUE:
77.09
7
NAI APOLLO
BRAND VALUE:
73.85
8
BROCKHOFF
BRAND VALUE:
65.59
9
LÜHRMANN
BRAND VALUE:
64.49
10
COMFORT
BRAND VALUE:
63.40
COMMUNICATION & BRAND CONSULTANTS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
PB3C
BRAND VALUE:
85.98
2
RUECKERCONSULT
BRAND VALUE:
84.63
3
STRATEGIEKOLLEGEN
BRAND VALUE:
78.74
4
TARGA COMMUNICATIONS
BRAND VALUE:
78.29
5
STÖBE.KOMMUNIKATION
BRAND VALUE:
77.68
6
APPEL NOWITZKI
BRAND VALUE:
76.57
7
SCRIVIO
BRAND VALUE:
75.78
8
MIRIAM BEUL
BRAND VALUE:
75.63
9
SEVGY COMMUNICATIONS
BRAND VALUE:
70.73
10
FIVEANDFRIENDS
BRAND VALUE:
69.57
DEVELOPERS LOGISTIC
RANG
MARKE
BRAND VALUE (Entwicklung)
1
GARBE INDUSTRIAL REAL ESTATE
BRAND VALUE:
91.70
2
PANATTONI
BRAND VALUE:
90.15
3
VGP
BRAND VALUE:
86.41
4
P3 LOGISTIK PARKS
BRAND VALUE:
83.05
5
CTP
BRAND VALUE:
79.79
6
MILEWAY
BRAND VALUE:
79.01
7
PROLOGIS
BRAND VALUE:
76.29
8
GOODMAN GERMANY
BRAND VALUE:
76.36
9
FIEGE
BRAND VALUE:
73.64
10
LOGICOR
BRAND VALUE:
71.91
DEVELOPERS OFFICE
RANG
MARKE
BRAND VALUE (Entwicklung)
1
ART-INVEST REAL ESTATE
BRAND VALUE:
90.08
2
BECKEN
BRAND VALUE:
84.25
3
STRABAG REAL ESTATE
BRAND VALUE:
80.17
4
LANDMARKEN AG
BRAND VALUE:
67.35
5
QUANTUM
BRAND VALUE:
67.08
6
EDGE
BRAND VALUE:
65.74
7
OFB PROJEKTENTWICKLUNG
BRAND VALUE:
64.38
8
GROSS & PARTNER
BRAND VALUE:
64.35
9
MOMENI GROUP
BRAND VALUE:
58.06
10
ACCUMULATA
BRAND VALUE:
57.63
DEVELOPERS RETAIL
RANG
MARKE
BRAND VALUE (Entwicklung)
1
HBB
BRAND VALUE:
79.89
2
ECE
BRAND VALUE:
79.10
3
UNIBAIL-RODAMCO-WESTFIELD
BRAND VALUE:
71.69
4
REDEVCO
BRAND VALUE:
67.69
5
B&L GRUPPE
BRAND VALUE:
62.67
6
CEV HANDELSIMMOBILIEN
BRAND VALUE:
61.95
7
MULTI GERMANY
BRAND VALUE:
57.00
8
GROSS & PARTNER
BRAND VALUE:
54.09
9
GRR RE MANAGEMENT
BRAND VALUE:
49.42
10
SONAE SIERRA
BRAND VALUE:
46.98
EXECUTIVE SEARCH CONSULTANTS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
GRYNIA CONSULT
BRAND VALUE:
81.97
2
LEADERSLEAD
BRAND VALUE:
81.10
3
WESTWIND KARRIERE
BRAND VALUE:
76.70
4
IFP
BRAND VALUE:
75.33
5
ARTES RECRUITMENT
BRAND VALUE:
73.61
6
EGON ZEHNDER
BRAND VALUE:
72.53
7
FRED EXECUTIVE SEARCH
BRAND VALUE:
66.24
8
KIENBAUM
BRAND VALUE:
65.70
9
HEIDRICK & STRUGGLES
BRAND VALUE:
58.83
10
MERCURI URVAL
BRAND VALUE:
55.86
FACILITY MANAGERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
DR. SASSE GRUPPE
BRAND VALUE:
77.69
2
STRABAG PFS
BRAND VALUE:
75.72
3
APLEONA REAL ESTATE MANAGEMENT
BRAND VALUE:
72.79
4
GOLDBECK
BRAND VALUE:
71.87
5
WISAG
BRAND VALUE:
63.40
6
SPIE
BRAND VALUE:
61.86
7
ENGIE
BRAND VALUE:
60.59
8
HEICO GROUP
BRAND VALUE:
58.04
9
CAVERION
BRAND VALUE:
51.11
10
PIEPENBROCK
BRAND VALUE:
46.72
INTEGRATED RE MANAGERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
DREES & SOMMER
BRAND VALUE:
90.31
2
CBRE
BRAND VALUE:
87.45
3
JLL
BRAND VALUE:
78.50
4
BNP PARIBAS REAL ESTATE
BRAND VALUE:
77.85
5
APLEONA RE MANAGEMENT
BRAND VALUE:
75.33
6
ECE
BRAND VALUE:
72.55
7
SAVILLS
BRAND VALUE:
67.22
8
CUSHMAN & WAKEFIELD
BRAND VALUE:
65.91
9
ARCADIS
BRAND VALUE:
65.30
10
COLLIERS INTERNATIONAL
BRAND VALUE:
64.58
INVESTORS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
UNION INVESTMENT RE
BRAND VALUE:
92.67
2
DEKA IMMOBILIEN
BRAND VALUE:
88.44
3
HIH INVEST REAL ESTATE
BRAND VALUE:
81.41
4
BLACKSTONE
BRAND VALUE:
82.22
5
QUANTUM
BRAND VALUE:
81.41
6
PATRIZIA
BRAND VALUE:
80.55
7
SWISS LIFE AM
BRAND VALUE:
76.71
8
SAVILLS IM
BRAND VALUE:
76.62
9
PIMCO
BRAND VALUE:
75.03
10
VALUES
BRAND VALUE:
74.91
LAWYERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
GSK STOCKMANN
BRAND VALUE:
89.34
2
FPS
BRAND VALUE:
84.21
3
GREENBERG TRAURIG
BRAND VALUE:
82.05
4
CLIFFORD CHANCE
BRAND VALUE:
81.21
5
CMS
BRAND VALUE:
79.84
6
NOERR
BRAND VALUE:
72.96
7
GÖRG
BRAND VALUE:
69.72
8
DLA PIPER
BRAND VALUE:
69.57
9
NORTON ROSE FULLBRIGHT
BRAND VALUE:
64.14
10
ARNECKE SIBETH DABELSTEIN
BRAND VALUE:
63.45
PROJECT MANAGERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
DREES & SOMMER
BRAND VALUE:
92.71
2
ARCADIS
BRAND VALUE:
81.18
3
KVL GROUP
BRAND VALUE:
76.34
4
SMV
BRAND VALUE:
66.38
5
ASSMANN BERATEN + PLANEN
BRAND VALUE:
58.54
6
BAUWENS
BRAND VALUE:
56.61
7
LEITWERK
BRAND VALUE:
49.33
8
OMNICON
BRAND VALUE:
49.23
9
APO PROJEKT
BRAND VALUE:
48.69
10
DU DIEDERICHS
BRAND VALUE:
48.16
PROPERTY MANAGERS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
TATTERSALL LORENZ
BRAND VALUE:
85.85
2
STRABAG PFS
BRAND VALUE:
77.93
3
GOLDBECK
BRAND VALUE:
76.22
4
TECTAREAL
BRAND VALUE:
73.44
5
APLEONA REAL ESTATE MANAGEMENT
BRAND VALUE:
71.76
6
HBB
BRAND VALUE:
68.37
7
HEICO GROUP
BRAND VALUE:
61.59
8
3PM SERVICES
BRAND VALUE:
62.32
9
IPH
BRAND VALUE:
61.35
10
MVGM
BRAND VALUE:
60.01
DEVELOPERS RESIDENTIAL
RANG
MARKE
BRAND VALUE (Entwicklung)
1
INSTONE RE
BRAND VALUE:
87.92
2
BONAVA
BRAND VALUE:
86.37
3
PANDION
BRAND VALUE:
78.20
4
BÜSCHL UNTERNEHMENSGRUPPE
BRAND VALUE:
77.81
5
BUWOG
BRAND VALUE:
75.30
6
TEN BRINKE
BRAND VALUE:
74.01
7
BPD
BRAND VALUE:
70.42
8
ZECH GROUP
BRAND VALUE:
68.60
9
OTTO WULFF
BRAND VALUE:
67.99
10
GROTH GRUPPE
BRAND VALUE:
65.83
ENERGY EFFICIENCY
RANG
MARKE
BRAND VALUE (Entwicklung)
1
AEDIFION
BRAND VALUE:
82.39
2
DABBEL
BRAND VALUE:
75.09
3
COMGY
BRAND VALUE:
72.23
4
SYNAVISION
BRAND VALUE:
71.53
5
THERMOSPHR
BRAND VALUE:
70.51
6
PAUL
BRAND VALUE:
67.52
7
ENVIRIA ENERGY
BRAND VALUE:
62.25
8
KIWIGRID
BRAND VALUE:
61.08
9
NEOOM
BRAND VALUE:
60.84
10
1KOMMA5°
BRAND VALUE:
59.51
REFURBISHMENT & OPPORTUNITY ANALYSIS
RANG
MARKE
BRAND VALUE (Entwicklung)
1
CAALA
BRAND VALUE:
82.13
2
PROPERTYMAX
BRAND VALUE:
74.86
3
METABUILD
BRAND VALUE:
72.03
4
ECOWORKS
BRAND VALUE:
71.72
5
SYTE
BRAND VALUE:
71.58
6
URBANISTIC
BRAND VALUE:
67.30
7
RENOWATE
BRAND VALUE:
62.06
8
FUCHS & EULE
BRAND VALUE:
60.89
9
BEYONDTECH
BRAND VALUE:
60.65
10
GREENPASS
BRAND VALUE:
59.32
Source: Real Estate Brand Value Study 2025
★
Erstmals in den RE500
+
/
-
Veränderung zum Vorjahr